Hardware Startups: Defining Your Niche Market
Launching hardware startups, or any type of business for that matter, is a gamble—but defining and finding your niche market doesn’t have to be. Knowing your niche market is one…
Lean Startup Principles for Hardware Entrepreneurs
The Lean Startup methodology is a principled approach to new product development that can be applied to startups and corporations alike. While the Lean Startup approach is most often attributed…
Product Design: What Does It Take To Develop A Successful Product?
Product design is where engineering and art intersect—combining vision with creativity to develop a product that is both functional and aesthetically pleasing. Designing a product is one thing, but designing…
Enhance Sales & Experience with Quality Package Design
Designing products that fly off store shelves is the universal goal during a product launch. The validation and fulfillment that comes with a successful product launch is what drives entrepreneurs.…
Validate Your Product Idea Early-On With Quality Feedback
We are a nation of makers and find profound satisfaction when we successfully bring a product to market. Nothing brings this to light more than a quick glance at U.S.…
Product Design: An Innovation Focused Mindset
Innovation is a buzzword that is thrown around quite a bit, and especially when it comes to product development. Every new consumer product or software startup is “innovative” or pushing…
Prototyping Advice For Entrepreneurs
The thrill of bringing an idea to life is what drives entrepreneurs, and really any business. Once you have a concept in mind, the next phase is to act on…
The True Cost of Bringing Your Hardware Product to Market
Underestimating the costs of bringing a product to market is a pitfall many entrepreneurs make. This one mistake can seriously derail a startup. Hardware products are notorious for being costly,…
Startup Connector: Hardware Is Hard—Don’t Let That Deter You
It’s true, hardware is hard, but the reward you get from launching a successful product makes the journey well worth it. Inventors and entrepreneurs are always looking for ways to…
Innovation Is The Result Of Collaboration
Over the centuries we have come to romanticize innovation as a spark of genius in one individual—the eureka moment—in which a solution to a real world problem is suddenly solved.…