Posts Tagged "3D Printing Hawaii"

Marketing Your Hardware Product

startups, hawaii, honolulu, hardware, 3D InnovationsIdeally, marketing your hardware product should come before your product launch. You want to find and connect with your target market as early as possible. “Early” often means before your product design is even finalized. Building this relationship early-on is beneficial for both your product design and product launch.

Below are three reasons why you should be thinking about marketing throughout the early stages of product development.

Receive Customer Feedback

Feedback is critical during product development. You aren’t going to know if you are on the right track without feedback from your target market; thus, you are going to want people in your target market to test your product (not just family and friends). It is helpful to get feedback that is both honest and actionable.

By creating an inexpensive prototype and gathering feedback from it, you will be in a much better position as you build your product. This feedback loop is important until the final design is ready.

Build a Community

Around every successful product is a community rallying around it. In today’s global competitive marketplace, having a strong network and community interested in your product cannot be overlooked or overstated. A community will share your product launch information, help you create a buzz and end up being your first customers.

Crowdfunding has grown to be extremely popular because of the sense of community it gives hardware startup founders. Using a crowdfunding campaign for your startup lets you build this community before you even have a product ready to be shipped. While crowdfunding does have its drawbacks, its ability to build a community and rally support is a primary benefit for your hardware product.

Create a Buzz

Have you ever found yourself on a website that said something along the lines of, “Launching soon! Join our mailing list to be the first to know about our launch”? We all have the desire to be the “first to know” and inevitably add our email to the mailing list. This is an example of a startup building their community and creating a buzz. Creating a buzz gives customers a sneak peek about what’s to come and builds that sense of anticipation.

When you use customer feedback early-on, you start to create a buzz with your product testers. From there you want to build on this interest and loyalty. Social media is a great way to start creating a buzz for your product.

Thinking about your marketing strategy early-on, and developing a marketing plan, will help ensure that you have a supportive community by the time you launch your product.

 

Have additional questions about product development or marketing? We are happy to help. Please send an email to info@3d-innovations.com

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3D Innovations is a Product Development Company – from the 3D Design to a fully functional 3D Prototype & Product.

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What to Expect from Your First Product Development Meeting

product development, hardware startupsComing up with a product idea is exciting, but making the decision to pursue and develop it, is truly exhilarating. Many first-time entrepreneurs want to jump right in and get to work building their product, only to realize that they may not have the exact skillset necessary to develop the product all the way. This is where a product development firm is brought in to aid in the process. It can be nerve-wracking sharing your idea with someone else, and we all like to have a general idea of what we can expect in initial meetings.

While each product development firm has their own template for initial meetings. You can expect a variance on the below.

Get to Know You

Just as you are eager to get to know the product designer, they are eager to know more about you. This goes beyond your product—they want to know the backstory of how your product idea came-to-be. They want to know what you are passionate about. They want to know your skillset, where do you excel (sales, marketing, accounting)? This information will allow them to get a better idea on where their services will be utilized the most efficiently.

Discuss Your Product Idea

In your first meeting you are going to want to get as detailed as possible when discussing your product idea. You may think that the littlest details may not make a difference as you start developing an idea, however, every detail matters. Provide as much detail about your product requirements as possible. A good development company will be able to ask you the right questions throughout the development process to help you narrow down the requirements and focus on the functionality. You don’t need to know all of the technical details about the product, just how it needs to function.

Talk About the Product Development Timeline

While TV and the internet can make you believe that products are designed, manufactured and launched overnight, this isn’t how it works. Developing a product takes time. While the exact amount of time to develop your product depends on the idea and the intricacies of it—in general expect to be spending weeks to months on product development.

 Discuss Your Intellectual Property Strategy

Just like you, product development firms want to make sure your product is protected from copycats, so they will want to discuss IP and what your initial feelings on it are.

Most hardware startups find themselves thinking about intellectual property early-on and wondering if it is truly necessary for their invention. If you are planning to manufacture your product abroad, considering a crowdfunding campaign, wanting to speak with potential investors or find yourself constantly worrying about someone copying your invention, then meeting with a patent attorney is a great idea. In many cases, having a design or utility patent will be beneficial for your startup in the long-run.

Have questions about developing a product idea? Send us an email at info@3d-innovations.com

Additional Information about Product Development

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3D Innovations is a Product Development Company – from the 3D Design to a fully functional 3D Prototype & Product.

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3D Printing: Competitive Advantage of the Technology

additive manufacturing, 3d printing, technology3D printing has been around for decades but has gained the most attention within the last five to eight years. The technology is what sci-fi movies are made of—making an object seemingly appear out of thin air. While that isn’t exactly how it works, it has made life easier for inventors all around the world and is making its mark on a range of industries (medical, automotive, and aviation just to name a few). Researchers are finding new and novel ways of using the technology, material selection is rapidly expanding, and a range of businesses are now developing 3D printers.

Today, you can head to any number of business related websites and are bound to stumble across at least one article mentioning 3D printing or it’s impact on the entire manufacturing industry. While we don’t doubt that 3D printing is a revolutionary technology—the fact remains that the technology still has a long way to go before it changes manufacturing as we all know it.

As the technology stands today, its strength, its competitive advantage and its usefulness remain in the realm of prototyping. Visual and functional prototyping are imperative when designing a product and this is where 3D printing really excels.

Visual Prototyping

“When it was invented, 3D printing was referred to as rapid prototyping, a method for automating and reducing the labor required to create a prototype model for design validation. Since then, it has found use in a number of other applications, but the technology is still widely implemented to create visual models and functional prototypes. (Engineering)”

A visual model of your product lets you get a better idea of how the product will look and feel. With the rapid expansion of 3D printing materials and colors available, you have more options than ever when it comes to product design materials. Most hardware entrepreneurs start with a visual model and then move forward with a functional prototype for design validation and testing.

Functional Prototyping

A functional prototype allows you to test the form, fit and functionality of your product. Testing and validating your product design with a functional prototype is highly recommended so that any potential errors can be fixed before heading into manufacturing.

The benefits of a functional prototype extend beyond your design. With a functional prototype you can also gather critical market feedback, rally financial support as well as file for a patent.

A major misstep that can derail any hardware startup is to skip the development of a functional prototype.

There is no doubt that 3D printing is changing the manufacturing landscape and is proving to be a useful tool for makers and professional alike.

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3D Innovations is a Product Development Company – from the 3D Design to a fully functional 3D Prototype & Product.

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Visit Us at the Honolulu Mini Maker Faire — June 23rd

The 5th annual Honolulu Mini Maker Faire is this Saturday, June 23rd from 12pm to 5pm at ‘Iolani School. Our President, Collin Kobayashi, will be at our 3D Innovations booth answering your 3D printing, prototyping and product commercialization questions. This is a great chance to talk with Collin about the product development process and learn more about what it takes to bring a product to life.

The Honolulu Maker Faire is open to all ages and encompasses a wide range of interests and technologies. This is a family-friendly event where people can share their interests and knowledge and spark the Maker spirit in others. Tickets to the event are free, however we do suggest that you register for a ticket ahead of time to speed up the entry process.

Honolulu Mini Maker Faire, Maker Faire 2018

Maker: Collin Kobayashi

WHAT I DO: I help companies in all industries bring new products to market, reduce prototyping costs, ensure requirements and quality are achieved, and develop manufacturing and go-to-market strategies.

WHY IT WORKS: I’ve spent almost 20 years in Design/Manufacturing sectors and understand the challenges and needs of companies doing R&D. Using our expertise in prototyping and manufacturing along with industry standard software and equipment, we will accelerate your development process and bring products to market faster.

HOW IT WORKS: The first step in the process is to schedule a consultation to discuss your project goals, objectives and challenges. Through this initial session, we will be able to outline a high level strategy and plan for bringing your product to market. I’ll also make a professional recommendation for the next steps that should be taken to ensure you can take your product to market!

What is a Maker Faire?

Maker Faire is a gathering of fascinating, curious people who enjoy learning and who love sharing what they can do. From engineers to artists to scientists to crafters, Maker Faire is a venue for these “makers” to show hobbies, experiments, projects.

We call it the Greatest Show (& Tell) on Earth – a family-friendly showcase of invention, creativity, and resourcefulness. Glimpse the future and get inspired!

To learn more about the Honolulu Mini Maker Faire, head on over to the official website.

See you there!

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3D Innovations is a Product Development Company – from the 3D Design to a fully functional 3D Prototype & Product.

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Intellectual Property Protection for Hardware Startups

intellectual propertyNavigating the world of intellectual property is challenging for seasoned entrepreneurs, and even more stressful when you are working on designing and launching your very first product. Intellectual property (IP) is often moved to the bottom of the priority list because it is full of unknowns. When is the right time to file? Do I need a design patent? Is a trademark necessary?

With the spread of technology and globalization, a solid intellectual property strategy has never been more critical. Copycat products are popping up at an alarming rate—which is bad for business and dangerous for consumers. Having a strong intellectual property strategy early-on or having the patent process started, is a great way to protect your invention, attract or solidify partnerships and secure funding.

Below are links to help you get familiar with intellectual property terminology, resources, and strategies.

Intellectual Property Strategies for Hardware Startups

Intellectual property (IP) protection is an important consideration for any startup, and possibly even more so for hardware startups. Patents are a way to not only protect an idea, but to also minimize competition and act as a defense mechanism against infringement claims from others. Here are four considerations for your startup’s intellectual property strategy.

FAQ: The Basics of Intellectual Property and Manufacturing

No two products are alike; therefore, a custom-tailored strategy is necessary when it comes to navigating these two areas of product development.

On the IP side, a decision must be made about what type of patent (design patent or utility patent) makes sense for the invention and budget. On the manufacturing side, everything about the design, even the smallest details, must be accounted for when selecting materials and where to manufacture the product. Having insight and answers early-on in the startup journey helps entrepreneurs understand the full spectrum of what it takes to bring a product to market.

The Benefits of a Provisional Patent Application for Your Hardware Startup

A provisional patent application early-on can be very beneficial for a hardware startup if your business goal is to either license your invention or proceed with a patent filing.

How to Prepare for Your First Patent Attorney Meeting

If you are planning to manufacture your product abroad, considering a crowdfunding campaign, wanting to speak with potential investors or find yourself constantly worrying about someone copying your invention, then meeting with a patent attorney is a great idea.

Navigating IP on the Path to Commercialization

Whether you are at the helm of a startup that plans on crowdfunding a product or a SME working on a new and innovative technology, securing and protecting your intellectual property (IP) rights to that invention is key to successful commercialization.

General Information Concerning Patents (USPTO)

Some people confuse patents, copyrights, and trademarks. Although there may be some similarities among these kinds of intellectual property protection, they are different and serve different purposes.

Have additional questions regarding an intellectual property strategy for your startup? We are happy to help. Send us an email at info@3d-innovations.com

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3D Innovations is a Product Development Company – from the 3D Design to a fully functional 3D Prototype & Product.

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3D Academy: July 2018 STEM Enrichment Camp

3D Academy, STEM Enrichment Camp, 3D Innovations, STEM, engineering, educationIn addition to our two June STEM Summer Enrichment Camps, our 3D Academy has added a third in July. For the July camp (July 30th – August 3rd), we have partnered with Bricks4kidz to provide a creative, hands-on, immersive STEM camp experience.

Bricks4kidz: City Engineers (3 hours)

Let’s build a CITY! There are many different types of engineering jobs, and building is one of the most fun! What would a city be without the architects and engineers who come up with the ideas, plans and building skills to make it all come together?

Campers will put their engineering and architecture skills to work as they build city themed models using LEGO® Bricks. The sky’s the limit when campers are challenged to use their own ideas and skills to build a skyscraper taller than their heads! They’ll have a blast using custom-built cars to move the people of the city all around town – brick by brick! What an accomplishment to be able to proudly exclaim “We built this BRICK City!”

3D Academy: 3D Printing & CAD Design with Legos® (3 hours)

Students will learn the fundamentals of 3D Design, 3D Printing, CAD Design and Spatial Environments to create their own custom Lego design and part while learning about the various principles that integrate with Science, Technology, Engineering, and Math. Students will be introduced to the world of 3D Printing, CAD Design, Engineering, and prototyping all while being in an immersive STEM learning environment.

STEM Enrichment Camp Details
  • Open to children entering 2nd-3rd and 4th-6th Grade
  • Location: Manoa Innovation Center (2800 Woodlawn Drive)
  • Time: 9:00am-4:00pm, Monday through Friday (Supervised brown bag lunch from 12-1pm)
  • Price: $295 for 5 Day all-day Camp ($25 Special flat fee for early arrival child care available. Please ask us.)

REGISTER TODAY:

Have questions about the camp? Please contact Dawn at 808.255.5522 or Dawn@bricks4kidz.com as well as Collin Kobayashi at 808.722.8667 or collin.kobayashi@3d-innovations.com

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3D Innovations is a Product Development Company – from the 3D Design to a fully functional 3D Prototype & Product.

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3D Academy Summer STEM Enrichment Camps—Registration Now Open

STEM Enrichment Camp, 3D Innovations' STEM Program helps educators to assist students in learning to utilize real world engineering applications.Register today for a Summer STEM Enrichment Camp. Summer is drawing near—the end of the school year is approaching, kids are counting down to their last day of school before summer break and parents are panicking about how to keep their kids occupied and learning during this time off. Take a deep breath parents, we have you covered.

We have brought back our popular Summer STEM Enrichment Camps this year and are partnering with Kalvio, a local electrical engineering and electrical contracting company. In the month of June we will be offering two different camps that are sure to excite your child’s inquisitive mind.

‘3D Design and Drone Building’—All Day STEM Enrichment Camp (Gr. 6-12)

3D Academy and Kalvio collaborate to create an in-depth and immersive camp experience for your child through the STEM Summer program. Students will learn the fundamentals of 3D Design, 3D Printing, CAD Design and Spatial Environments and be able to build their own Drone while learning about the various principles that integrate with Science, Technology, Engineering, and Math. Students will be introduced to the world of 3D Printing, CAD Design, Engineering, Electronics, and prototyping all while being in an immersive STEM learning environment.

  • Date: June 5-9 (Session 1)
  • Students: Entering grades 6-12
  • Location: Manoa Innovation Center (2800 Woodlawn Drive)
  • Time: 9:00am-4:00pm, Monday through Friday
  • Price: $295 for 5 Day Camp
‘3D Printed Rocket Building’—All Day STEM Enrichment Camp (Gr. 2-6)

3D Academy and Kalvio collaborate to create an in-depth and immersive camp experience for your child through the STEM Summer program. Students will learn the fundamentals of 3D Design, 3D Printing, CAD Design and Spatial Environments to create their own custom Co2 mini rocket while learning about the various principles that integrate with Science, Technology, Engineering, and Math. Students will be introduced to the world of 3D Printing, CAD Design, Engineering, and prototyping all while being in an immersive STEM learning environment.

  • Date: June 11-15 (Session 2)
  • Students: Entering grades 2-6
  • Location: Manoa Innovation Center (2800 Woodlawn Drive)
  • Time: 9:00am-4:00pm, Monday through Friday
  • Price: $295 for 5 Day Camp

We have streamlined the registration process and you can quickly register for these camps over on our website: 3D Academy STEM Enrichment Camps

*For both camps, all campers must bring a peanut free lunch, snack and drink. Visit www.3d-innovations.com/3dacademy or contact Collin Kobayashi at collin.kobayashi@3d-innovations.com or 808.722.8667 for more information.

About 3D Academy

3D Academy promotes Science, Technology, Engineering, and Math (STEM) education programs that integrate 3D technology into K–12, as well as university classrooms. Using hands-on and project-based learning strategies, we have been effective in providing students with opportunities to excel in the areas of STEM and to integrate industry applications into their learning experiences.

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3D Innovations is a Product Development Company – from the 3D Design to a fully functional 3D Prototype & Product.

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The Long-Term Benefits of a STEM Education

stem education, stem, stem summer camps, 3d academyTechnology is transforming the landscape of our lives—in today’s global marketplace there is no substitute for a strong STEM (Science, Technology, Engineering and Math) background as you enter the workforce. “STEM workers tend to earn 26% more than non-STEM workers and yearly growth for STEM workers is projected to be almost double that of non-STEM workers.” (Florida State University) Industry is shifting and to help our students keep up with the demand, a STEM education is imperative.

As a nation, our education industry has recognized that our students are not receiving the best hands-on, STEM-focused, education possible for a myriad of reasons. This means that our students are falling behind in Science, Technology, Engineering and Math subjects, and that they are missing out on other valuable lessons as well. Below are some of the areas in which STEM helps students thrive.

STEM Education Teaches Valuable Life Skills

Problem Solving Skills

Hands-on lessons for STEM subjects often revolve around solving real world problems. Students are required to assess a situation and develop a solution. Problem solving skills are immensely beneficial both inside and outside of the classroom. Having the ability to stop, assess, analyze, hypothesize and solve a problem is a skill every individual needs at every age level.

Innovative Thinking

We are all aware of the benefits of “thinking outside the box”, however, this does not always come naturally. Learning to ask questions and develop diverse solutions helps to instill an inquisitive mindset.

Teamwork and Collaboration

Working as part of a team starts from a young age and continues on into the workplace. Learning how to collaborate and work together is a necessity. Teamwork helps students learn about different perspectives, respecting other ideas and coming up with a solution together.

Organization Skills

Scientific linear methodology requires organization—there is a set manner in which to approach a problem. All STEM subject areas require a step 1, step 2, step 3 and so on; you can’t solve a math equation by skipping steps. Students learn the importance of being organized and why it is important to their everyday lives as well.

STEM education can be taught through lectures; however, it has been proven time and again that hands-on learning is the best method for teaching and instilling these concepts. Giving students an opportunity to use technology, use their hands, ask questions and see concepts in action sparks excitement in them as well as a desire to learn more.

STEM Enrichment Camps

This summer our 3D Academy is offering two STEM Enrichment Camps, “3D Design and Drone Building” and “3D Printed Rocket Building”. Students will learn the fundamentals of 3D Design, 3D Printing, CAD Design and Spatial Environments and be able to build their own Drone/custom Co2 mini rocket while learning about the various principles that integrate with Science, Technology, Engineering, and Math. Students will be introduced to the world of 3D Printing, CAD Design, Engineering, Electronics, and prototyping all while being in an immersive STEM learning environment. Learn more about both camps and easily register, over on our website: 3D Academy STEM Enrichment Camps.

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3D Innovations is a Product Development Company – from the 3D Design to a fully functional 3D Prototype & Product.

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Prototyping to Production—What’s 3D Printing Used For?

3D printing, prototyping3D printing, also commonly referred to as additive manufacturing, is a technology that has grown exponentially over the last five to ten years. It has been a favorite tool of makers and product design professionals alike. 3D printing technology allows designers to quickly, easily and efficiently design and produce a product prototype for review. While prototyping is where 3D printing is most popular and widely used, the technology is beginning to mature and find it’s way into manufacturing for end-use parts as well.

Visual Prototyping

“When it was invented, 3D printing was referred to as rapid prototyping, a method for automating and reducing the labor required to create a prototype model for design validation. Since then, it has found use in a number of other applications, but the technology is still widely implemented to create visual models and functional prototypes.”

A visual model of your product lets you get a better idea of how the product will look and feel. With the rapid expansion of 3D printing materials and colors available, you have more options than ever when it comes to product design materials. Most hardware entrepreneurs start with a visual model and then move forward with a functional prototype for design validation and testing.

Functional Prototyping

A functional prototype allows you to test the form, fit and functionality of your product. Testing and validating your product design with a functional prototype is highly recommended so that any potential errors can be fixed before heading into manufacturing.

The benefits of a functional prototype extend beyond your design. With a functional prototype you can also gather critical market feedback, rally financial support from venture capitalists and your community as well as file for a patent.

A major misstep that can derail your hardware startup is to skip the development of a functional prototype.

Tooling

As a design moves from the concept phase to the production phase, a manufacturer might implement 3D printing for the fabrication of custom tools that aid in the production process. “This can include anything from guides for precise drilling, dies for forming or cutting raw material into a specific shape and measurement tools, like gauges, to jigs and fixtures that hold a part in place while other operations are performed.”

3D printing is a flexible tool that can be used either directly or indirectly in the creation of tooling for manufacturing. In the case of indirectly, a tool may be made by coating a 3D-printed component in rubber, which is then used to cast the tool itself.

Production Manufacturing

Currently, due to the speed, quality and cost of 3D printing, “the technology is best suited for the production of specialty parts in smaller batches, rather than mass-manufactured goods. However, there is an industry shift towards expanding 3D printing technology to take a more prominent role in mass manufacturing”.

“3D printing brings some important qualities to the world of manufacturing that make it ideal for certain jobs. For instance, parts can have complex geometries impossible with traditional manufacturing processes. It is also possible to 3D print goods on demand, allowing for easy creation of custom parts.”

Because of these intrinsic benefits, businesses that need to create specialty or custom parts in shorter runs will often turn to 3D printing to manufacture their products. The benefit is that they don’t have to invest in costly tooling to mass produce goods that will only see a limited release.

(Referenced Source: Engineering)

 

Have additional questions about 3D printing or how the technology can benefit your business? Send us an email at info@3d-innovations.com

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3D Innovations is a Product Development Company – from the 3D Design to a fully functional 3D Prototype & Product.

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Leaping into Product Development—Four Questions to Ask Yourself First

hardware, startups, product developmentBefore you take the “leap” into the early stages of product development, you first must decide if you have a viable product idea that is worth pursuing. There is quite a difference between coming up with a fantastic product idea and then coming up with a product idea that is completely unique and solves a universal problem while simultaneously igniting a passion within you.

If you have been mulling over a product idea, but are still on the fence as to whether it is commercially viable—here are four points for you to consider.

Does this product solve a common problem?

Chances are that if you came up with this product idea to solve a problem that you regularly face, others out there are dealing with the same issue. Finding and developing a solution to a common or universal problem is how most great inventions came to be.

Action: Take a minute to write down the problem that your product will be solving and how it would make life easier for its users. You can even start to casually ask family and friends if this is a problem they have experienced. You don’t have to go into details talking about your potential product yet, if you want to keep it in stealth mode, but you can get a feel to see if others are having this same reoccurring issue and would appreciate (and purchase) a solution.

Is this a problem that a large segment of the population faces?

Narrowing down a target market is one of your first tasks. If your product focuses on fixing a technological issue, perhaps your target market is geared toward a younger tech-savvy crowd. Likewise, if your product solves an issue for a specific industry (i.e. automotive, financial services, restaurants, etc.) you are going to want to make sure that it is easily integrated into daily operations.

Action: Compile a list of potential customers. Focus on age range, education, location, skill set and start to narrow your target market focus. Once you have this list, take a moment to think of the ways in which you can reach this segment of the population.

Is this product one-of-a-kind or is there something similar already on the market?

Brand new products are great—they are exciting and intriguing. Brand new products also come with a requirement—you must educate your audience and customer base first about the problem and your solution before they make a purchasing decision. While it is an additional step, it is nothing that can’t be overcome.

If there are already similar products on the market to your product idea, how are you going to make your product shine? What features will set yours apart? What does your pricing strategy look like in comparison?

Action: Do your research and get a comprehensive view of the industry landscape as well as potential competitors.

 Do you have the time and energy to commercialize this product idea?

Products aren’t developed and launched overnight—though it may seem like that at times from an outsider’s perspective. Often though, weeks and months go into development. Many entrepreneurs are carried through the product development cycle by their passion—they have a strong passion and obsession with their product and know that it can make a difference.

Action: Ask yourself if you have the time to dedicate to developing this idea. Will you need help? If so, what type of help?

 

Have additional questions about product development? We are happy to help! Send us an e-mail at info@3d-innovations.com

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3D Innovations is a Product Development Company – from the 3D Design to a fully functional 3D Prototype & Product.

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