Marketing Your Hardware Product
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Ideally, marketing your hardware product should come before your product launch. You want to find and connect with your target market as early as possible. “Early” often means before your…
Read More Four Common Startup Roadblocks to Success
Failure is hard and certainly no one goes into building a startup thinking that they are going to fail—however, it happens. While failing is in no way enjoyable, that doesn’t…
Read More Four Considerations Before Launching a Crowdfunding Campaign
Crowdfunding can help hardware startups launch not only a product, but an entire company. The power of “the crowd” is strong and can be a great asset for entrepreneurs. However,…
Read More Hardware Startups: Crowdfunding — The Power of ‘The Crowd’
As the popularity of crowdfunding has grown, hardware startup entrepreneurs in particular have found success tapping into ‘the crowd’ and moving their products from concept to shelves. A successful crowdfunding…
Read More Hardware Startups: Increase Chance for Success by Reducing Risk
Building a hardware startup is not for the faint of heart. In an ideal world, we would be able to eliminate all risk and guarantee ourselves success—since that isn’t possible,…
Read More Hardware Startups: Overcoming Failure to Find Success
“Failure should be our teacher, not our undertaker. Failure is delay, not defeat. It is a temporary detour, not a dead end. Failure is something we can avoid only by…
Read More The Top 3 Challenges Between Launching & Scaling Your Hardware Startup
Each stage of launching a hardware startup comes with its own set of challenges. While the challenges are unique for each business and each industry, below are the top three…
Read More Hardware Startups: Defining Your Niche Market
Launching hardware startups, or any type of business for that matter, is a gamble—but defining and finding your niche market doesn’t have to be. Knowing your niche market is one…
Read More The Upside & Downside of Crowdfunding for Hardware Startups
With the exponential growth of crowdfunding, hardware startups are finding it easier to raise funds and launch their product into the marketplace. For instance, on Kickstarter in 2015, the amount…
Read More Manufacturing Facts Hardware Entrepreneurs Need To Know
Developing a product is exhilarating, however when the time comes to start the manufacturing phase of the product development process, many entrepreneurs aren’t exactly sure where to begin. Below are…
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