Posts Tagged "hardware"

Four Must-Haves When Searching for a Product Development Firm

product developmentBuilding a hardware startup from the ground up is hard work—partnering with the right product development firm from the get-go is vital. Today it seems as though there are a plethora of product development firms out there, however not all are created equal. While you are doing your research and interviewing potential product development partners, here are four things to look for, and measure against.

Experience

You are going to want an experienced firm. Whether you need them for a single stage in the product development cycle or for the entirety of it, you need a firm that has in-depth experience. This experience means that they will be able to foresee potential issues and help remedy them before they become major problems for your startup. Also, don’t be afraid to reach out to past clients of theirs to ask about their experience with the firm as well.

Industry Knowledge

Are you going into a niche industry? Search out a product development partner with experience in it. Not all firms can be an expert in every industry out there, we advise you to talk to your network and find a firm that has experience in your specific industry. This will not only assist you in the development of your product, but the additional knowledge brought to the table will help get you up to speed on the industry as a whole.

Professional Contacts

Find a product development firm with a large network and extensive “rolodex”. This network includes everything from Intellectual Property Attorneys to Public Relations Experts. Your startup is going to need assistance from a range of professionals as you work to get it off of the ground. Many first-time entrepreneurs quickly realize that they can’t do it all on their own, and need to bring other professionals on-board to keep things moving ahead.

Manufacturing Partnerships

Manufacturing a new hardware project can be a bumpy road. You are going to want, and need, a product development partner that has established relationships with manufacturers. Most product development firms have relationships with both local and international manufacturing companies, and can help you decide what direction will make the most sense for your business. Also, while the product development firm will have manufacturing partners, that doesn’t mean you are required to use them. If you have a manufacturer you feel will be a better fit, make sure your product development firm is willing to work outside their network.

Deciding on a product development firm to partner with is no small task. You are entrusting your idea and invention to another, and you want to be sure that it is going into the right hands. This crucial partnership during the early formative days, weeks, months of your hardware startup can make all the difference.

Have additional product development questions? Contact us at info@3d-innovations.com

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3D Innovations is a Product Development Company – from the 3D Design to a fully functional 3D Prototype & Product.

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When is the Best Time to Consult a Product Development Firm?

product development firmBuilding a hardware business from the ground up is challenging, however an experienced product development firm on your side can help you navigate the obstacles that arise along the way. A product development firm should be viewed as a long-term partner for your startup, and work with you to not only get your first product off the ground quickly and within budget, but your subsequent ones as well.

Partnering with a product development firm early in the product development cycle can expedite your time-to-market; however, there are at least three other times in which this partnership is invaluable to your startup.

Technical Expertise

Often times startups are in need of a technical expert to get their idea off the ground. Whether you are a software or hardware startup, the right expertise is necessary and often the difference between success and failure.

An expert with experience in the industry you are trying to navigate will be able to provide you with instrumental insight and get your startup headed in the right direction from the start. As Steve Jobs once stated, “It doesn’t make sense to hire smart people and then tell them what to do; we hire smart people so they can tell us what to do.” While a technical expert won’t tell you what to do, their insight will help you make better informed decisions.

Manufacturing Phase

Manufacturing a product is an expensive undertaking, and becomes even more expensive with each misstep. You need to be sure that your design meets manufacturing requirements and is cost efficient from the very beginning. When working with a product development firm, you can prepare early for this step with a product design centered around Design for Manufacturability.

Design for Manufacturability (DFM) is the process of being proactive during the product design phase by considering the manufacturing stage of product development at the start of the design cycle. Early consideration of the manufacturing phase shortens product development time, minimizes development costs and ensures a smooth transition into production.

At the heart of Design for Manufacturability is a group of design guidelines structured to help the designer reduce costs and manufacturing difficulty. The following is a brief list of these guidelines:

  • Reduce the number of total parts
  • Use of standard components
  • Design parts to be multi-functional
  • Design for ease of fabrication
  • Minimize assembly directions
  • Maximize compliance
Patent Preparation

The patent process is extremely regimented and your design documentation must adhere to strict guidelines. A product development firm can make certain that you have the necessary line drawings for the patent filing process. Often times product development professionals work directly with patent attorneys to ensure a streamlined and timely filing for your invention.

With the right partnerships in place, your startup can quickly realize its full potential and get your product into the hands of customers.

Have further questions about product development? Send them our way at info@3d-innovations.com

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3D Innovations is a Product Development Company – from the 3D Design to a fully functional 3D Prototype & Product.

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Product Design: Building Products Customers Can’t Live Without

product designProduct design is about building a great product, but it also about building a product that people will love. Often times startups believe that designing their innovative product is the hardest part when launching the business, but the task of gaining a loyal customer base can often times be just as challenging. If you have found yourself in the predicament of having a great product design, but your customer base is lagging, below are four items to reflect on.

Problem Solver

Is your invention solving a common problem that a segment of the population experiences on a regular basis? People want solutions to everyday annoyances and chances are that if there is a problem you are experiencing frequently, there are others in the same “boat”. If your product is not solving a common problem, you are going to have the added task of explaining to your customers that they are experiencing this “problem” and don’t even realize it.

Price Point

Finding the perfect price is every startups dilemma. If you price it too low, you eat into your profit margin and customers might get the false idea that it is a “cheap” product. However, if you price it too high you risk alienating the customer base you are targeting. Work with focus groups to help determine the right price.

Ease of Use

Is your product easy to use or does a customer need to read instructions beforehand? Customers want products to have a degree of intuition designed into it. If your product is too complicated or made too cumbersome by unnecessary features, you should think about a re-design. “Design works best when it gets out of the user’s way.” –Neil Gajera

Existence

Is your target customer base aware that your product even exists? If you have a great product, but no one is aware that it is on the market, you have a problem. Getting ahead of this potential problem early-on is the best way to make sure this doesn’t happen. Test your product out with focus groups, give working prototypes to people who will share their feedback with you and their experience with others and don’t forget to market your product. You don’t have to have a large marketing budget to make your product known, grassroots marketing can be some of the most effective and cost efficient.

Great product design is the balance of simplicity and functionality.

Need assistance designing a product? We can help! Send our team an e-mail at info@3d-innovations.com so we can get started.

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3D Innovations is a Product Development Company – from the 3D Design to a fully functional 3D Prototype & Product.

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3D CAD: Exploration & Iteration

At its most simple level, the engineering discipline is about exploration and iteration—which are the two principles computer-aided design (CAD) is built upon. CAD has come a long way from the time when its primary use was to document finalized drawings. Where once CAD was a final step in the design process—today, it is a valuable first step. If you are not using CAD from the initial design stage, you are missing out on some of the most helpful aspects of the program.

Design Iterations

When it comes to designing, iterations are both helpful and inevitable. How often does our first design actually become the final design? Many inventors have an idea of what they want their final product to look like, but often times this initial design idea has to be modified to account for usability and manufacturing. With 3D CAD you can explore a seemingly endless array of design options without the need of “starting from scratch” for each iteration.

Explore the Design Possibilities

Coming up with the best possible design of a product is a trial-and-error process. You try one approach, when it fails, you try a different approach, and so forth until you come up with the best possible design. The features many CAD programs have today allow you to quickly navigate this trial and error stage while honing in on a final design that will meet all needed specifications.

By using a 3D digital design process, we are able to create designs and validate them with up to 95% certainty that they will work before even building a prototype. -Collin Kobayashi, President & Chief 3D Officer of 3D Innovations

Two valuable CAD features are parametric design and direct modeling, as detailed below by Autodesk:

“Parametric modeling allows users to build intelligent and reactive sequences of geometries in which engineers gradually capture their design intent. In this case, intelligent and reactive means the capability to create geometric objects that react to each other and behave as they would in the real world, rather than just on a computer. So as you iterate and change your model, the software’s parametric modeling capability maintains consistent relationships between elements.”

“With direct modeling, you manipulate a model’s geometry by pushing, pulling or twisting it. This allows you to focus initially on creating geometry rather than thinking about building features, constraints and design intent into models. You add features and constraints when editing the model, so you don’t have to edit the interim model stages.”

3D CAD lets you get a real sense for the product you are developing. Not only does it speed up product development, but it brings ideas to life at the fraction of the cost of what it takes to prototype. By shifting CAD to the start of the design process, you are opening the door to an array of design possibilities.

Need assistance creating a 3D Digital Design for your product idea? Contact us! Email us at info@3d-innovations.com or give us a call at 808.722.8667. We look forward to talking with you!

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3D Innovations is a Product Development Company – from the 3D Design to a fully functional 3D Prototype & Product.

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What a Startup Accelerator Can Mean for Your Business

Startup accelerators have gained immense popularity and have a proven track record of helping startups launch their business—however, you might be asking yourself, “Does an accelerator make sense for my business?” Below we aim to bring clarity to what an accelerator is and highlight what you can expect from an accelerator program.

What is a startup accelerator?

Definition from Harvard Business Review: Startup accelerators support early-stage, growth-driven companies through education, mentorship, and financing. Startups enter accelerators for a fixed-period of time, and as part of a cohort of companies. The startup accelerator experience is a process of intense, rapid, and immersive education aimed at accelerating the life cycle of young innovative companies, compressing years’ worth of learning-by-doing into just a few months.

There are four distinct factors that make a startup accelerator unique: they are fixed-term, cohort-based, and mentorship-driven, and they culminate in a graduation or “demo day.”


Startup accelerator attributes from Harvard Business Review


Startup Accelerator Expectations

Startup accelerators are not all created equal. TechStars and Y Combinator were the first two startup accelerators to emerge, and in essence, have set the bar for all other accelerators. In an accelerator program you can expect, at minimum, these four things:

  1. Rapid rate of development. Since accelerators are for a fixed period of time, business plan development and product development happen at a faster pace than they normally would. The goal is to get your startup off the ground, and to do that you speed through the very early-stage business related activities. With all startups, “time is of the essence”, however in an accelerator this could not be more true.
  2. Intense learning curve. Expect to be challenged. First-time startup founders can expect to learn a great deal from experts and others in their cohort. Frequent seminars will expand your knowledge base and motivate you to develop and grown your startup idea.
  3. Mentorship. Many accelerators have mentors available in all areas of business—legal advice, product development advice, and general business advice are just a few examples. Some of the larger accelerators have CEOs and Founders available for their cohorts. With an accelerator you can expect to have the guidance and mentorship needed to get your questions answered.
  4. Funding. It is important to note that while some accelerators provide funding, not all do. If funding is a motivating factor for you to join an accelerator, seek one out that provides seed funding or early-stage financing. Most accelerators do either give you access to venture capitalists to pitch your startup and/or help you refine your “ask” and develop your pitch deck.

“Accelerators are playing an increasing role in startup communities throughout the United States and beyond. Early evidence demonstrates the significant potential of accelerators to improve startups’ outcomes, and for these benefits to spill over into the broader startup community.” (Harvard Business Review)

Have additional questions about startup accelerators or product development? Send them our way, info@3d-innovations.com

*Cited: What Startup Accelerators Really Do (Harvard Business Review)

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3D Innovations is a Product Development Company – from the 3D Design to a fully functional 3D Prototype & Product.

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Don’t Rush Product Development to be First-to-Market

There is a lot of pressure and hype put on hardware startups to be “first-to-market”, however being first isn’t going to be worth it if you have to rush product development. Being first to market does indeed garner attention and initial praise, which can boost your company early on. The problems arise when you are first-to-market but your product design is flawed.

Blackberry v. Apple

Case in point, Blackberry dominated the smartphone market until Apple released the first iPhone in 2007. Before the release of the iPhone, Blackberry held the market share because it was the first company to create a smartphone that was, relatively, user-friendly.  For Blackberry, being first-to-market gave the company a boost for eight years and they set the standard for smartphones, however, their lack of innovation and market complacency left the company vulnerable.

While Apple wasn’t the first-to-market, their innovative product design and focus on the customer allowed them to quickly take over a majority of the smartphone market. They took their time to develop and test their phone design before releasing it to the public—and the rest is history.

Product Development Takes Time

The road from initial concept idea to commercialization is not something that startups can afford to rush through. By rushing through this critical development period, you risk manufacturing and releasing a product that is flawed, and manufacturing a flawed product is an expensive error.

Product development stage

A quick overview of the product development process: After you work on your product idea, you want to then get a 3D digital design of your idea. With a digital design you can simulate certain factors and see how a final product would look. Once you have a 3D design ready to go, you then move on to prototyping. The prototyping stage can take a few iterations to get everything working to your specifications—this is where 3D printing really shines. Once you have a functional prototype and a design ready for manufacturing, you can then start down the road to manufacturing and commercialization.

Whether you are a startup getting ready to launch your first product or a company working on a new product line, the advice is the same: don’t rush product development. Use the product development stage to create a flawless design, even if that means you are not first-to-market. Being the best-to-market drives staying power, while being first-to-market with a flawed product can provide initial success, it often drives being first-to-exit.

Have additional questions about product development? Contact us at info@3d-innovations.com

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3D Innovations is a Product Development Company – from the 3D Design to a fully functional 3D Prototype & Product.

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Preparing for Your First Product Development Meeting

Once you have developed your product idea as far as you can on your own, it’s time to meet with a product development firm—but how do you prepare for such a meeting? Below are a few suggestions on how you can prepare for your first meeting with a product development firm and/or product designer.

Sketch It Out.

Whether you are able to draw your idea on paper or make a homemade prototype, bring a visual reference for your product idea. This will ensure that you and the product designer are on the same page from the get-go. (We have seen everything from napkin sketches to homemade prototypes, so don’t feel pressure to make a perfect prototype for the meeting).

List The Functional Aspects.

What is the product’s functionality? By listing out the functional aspects of your product you are clarifying its goal and also preparing yourself with the information you need for a patent filing.

Understand The Patent Filing Process.

Become familiar with the patent process and decide whether or not you are interested in filing a patent for your invention—design or utility patent. This step does not have to be complete by the time of your meeting—product development firms can actually help you develop the design documentation.

Bring All Decision Makers To The Meeting.

If you have a co-founder or someone else helping you develop your idea, bring them to the meeting. They will be able to ask their own questions and provide additional answers to the product designer’s questions. Having all decision makers present for the initial meeting, as well as all subsequent meetings, is always a good idea to help speed the product development process along.

Write Questions Down.

This seems simple enough, but in the excitement of the initial meeting you may forget to ask some questions that you need answered—writing them down will ensure that you remind yourself to ask them.

Bringing an idea to life takes both time and tenacity. Get the development of your product off on the right foot by making your first meeting count.

Have additional product development questions? Please e-mail them to us at info@3d-innovations.com

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3D Innovations is a Product Development Company – from the 3D Design to a fully functional 3D Prototype & Product.

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3D Innovations in the News — Printing Innovation on Demand

3D InnovationsRecently our very own Collin Kobayashi, 3D Innovations President and Chief 3D Officer, was interviewed by Pacific Business News regarding the additive manufacturing industry along with the challenges of starting your own business. Below are a couple excerpts from the interview:

Regarding the 3D printing industry growth:

“The market with 3D printing now is so wide and deep. It can be applied to almost any type of industry… People want to be able to build parts on demand and not have to wait on parts from the Mainland or China. We have to ship everything here in Hawaii, so there’s big value in 3D printing.”

Discussing our top service:

The 3D printing is sort of a secondary process. Most times the customer wants to get a new product to market, get it developed. The 3D printing comes after that. Sometimes a customer will have their own 3D file, made on their own or downloaded from the internet. Other times we assist in the design process. The first step is the design and prototype and then you get into the production and manufacturing environment.

Read more of this interview on the Pacific Business News website, “Printing Innovation on Demand”.

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3D Innovations is a Product Development Company – from the 3D Design to a fully functional 3D Prototype & Product.

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Manufacturing Technology: 3D Printing vs CNC

3D printing has undoubtedly become a tool-of-choice for makers and educators alike. The rapid growth in 3D printing technology and its popularity has manufacturers worried that at-home 3D printers may one day soon replace traditional manufacturing. From our experience though, a maker or entrepreneur is going to benefit the most from a convergence of these two manufacturing methods.

Below we will discuss the benefits and pitfalls of both 3D printing and CNC milling.

Methodology

CNC milling machines “take a block of solid material (e.g. aluminum or wood) and use sharp rotating tools or cutters to remove all parts that are not needed. Milling is a subtractive method. CNC mills are computer-controlled. The computer feeds the machine-specific code that controls the cutting tools (just like the G-code used by 3D printers). The models for CNC mills are created using 3D modeling software, so-called CAM (computer-aided manufacturing) software applications.” (All3DP.com)

3D Printing starts from scratch and builds a three-dimensional product layer by layer. This technology is referred to as additive manufacturing. Just like with CNC milling machines, a computer feeds the machine specific code that controls the design process.

Material Selection

CNC mills can work on a “huge variety of materials: metal alloys (e.g. aluminum, steel alloys, brass, copper), softwoods and hardwoods, thermoplastics, acrylic, modeling foams, machining wax (for creating a positive model for casting). You may need different cutting tools for different materials, but the tool-to-machine interfaces are usually standardized—so the tools can easily be exchanged.” (All3DP.com)

At-home desktop 3D printers are usually restricted to a few materials, typically thermoplastics or resins. Thermoplastics can be mixed with other materials such as ceramics, wood, metal, but the workpieces produced on a 3D printer will not be as robust as workpieces cut from a block of metal or wood. Commercial or specialty 3D printers can print with more exotic materials (i.e. bioprinting and food).

Range of Applications

With the range of applications for these two technologies, there is a lot of overlap. (Here we will focus on the applications either technology supports, while the other does not.)

CNC milling is the better solution when you need to manufacture extremely robust, precise and/or heat-resistant products. 3D printing is the better solution when you need quick prototypes to test designs, small batch runs or are interested in exotic application fields—bioprinting, architectural purposes and printing food.

Material Waste

By design, there is less waste with 3D printing. The technology only requires the material needed for building the product. With CNC milling, you need a block of material that is the size of the product it will produce—a great deal of material is then removed, and often times the excess material cannot be recycled.

Both technologies have their place in the manufacturing landscape. Where one technology falters, the other excels. When designing your product, keep in mind that using both technologies during product development might be just what you need.

Have questions about the manufacturing process? Send us your questions, info@3d-innovations.com,we are happy to help.

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3D Innovations is a Product Development Company – from the 3D Design to a fully functional 3D Prototype & Product.

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Demand for 3D Digital Design Rises

January 26, 2017

3D CAD has become a critical early step in the product development process. These digital designs minimize design challenges and manufacturing complications.

Below are three common questions we regularly receive about 3D CAD technology:

What is 3D CAD?

Three-dimensional computer aided design, or 3D CAD, is a type of software that helps engineers, product designers, architects and other professionals design schematics for three-dimensional objects.

When is the best time to use 3D CAD in the product development cycle?        

For most, the first step in the quest to produce the next big innovation is building a digital design of the product idea using 3D CAD.

Product Design and Development | 3D Prototyping3D CAD can be used to initially test product design theories and understand all of the design aspects without the need for building physical prototypes. Even though prototyping costs are decreasing, due partly to additive manufacturing (3D printing), it is best to develop a 3D digital design before producing a prototype.

It is not to say that 3D digital design is meant to replace physical prototyping, but it is bringing advantages throughout the design workflow that include computational fluid dynamics (CFD) tools for virtual simulation/testing, using the same data as for physical prototyping.

By using a 3D digital design process, we are able to create designs and validate them with up to 95% certainty that they will work before even building a prototype. -Collin Kobayashi, President & Chief 3D Officer of 3D Innovations

What are the major benefits of 3D CAD?

Test product ideas. With 3D digital designs you can easily test form, fit, materials and functionality without the need for a physical prototype.

Clarify product functionality. If you plan to seek funding from an outside source, digital designs are a great way to communicate an idea. You can demonstrate the product without having to produce a physical prototype.

Speed up time-to-market. The goal of every hardware startup is to get your product into the hands of consumers as quickly as possible. Your company is not profitable until you begin to sell units, therefore any tool that speeds up time-to-market is valuable. With 3D digital design files you can not only design and communicate a product idea, you can also export the design into various file formats for use with CNC machines and 3D printers for production. Manufacturers around the world have adopted common practices and standards that rely on the use of digital design files for their production processes. This adoption of using digital designs for their downstream applications eliminates operator error, increases productivity, and allows for more competitiveness in the marketplace.

Reduce Costs. From the onset, 3D digital designs reduce costs in the form of prototyping. While later on in the product development cycle, these same designs reduce costly errors during production.

The demand for 3D digital designs is rising and it is easy to see why.  For hardware entrepreneurs, 3D digital designs are a great way to explore a product idea, build upon the idea and solicit feedback.

Need assistance creating a 3D Digital Design for your product idea? Contact us! Email us at info@3d-innovations.com or give us a call at 808.722.8667. We look forward to talking with you!

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3D Innovations is a Product Development Company – from the 3D Design to a fully functional 3D Prototype & Product.

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