Building a Startup | Change Brings Opportunity

Tips to building a startup in this difficult business landscape.It’s no secret that the COVID-19 pandemic has permanently altered the startup space and the entire business landscape as we know it.  While businesses will eventually ramp back up, it will take time and business practices will most likely look a little different going forward. However, change means one thing—opportunity. There are going be to business opportunities that come from these trying times. Whether it’s a product or business idea, now is that time to really assess your target market and make the leap into the startup world.

Below we have compiled our popular startup related posts to help get your creativity going and set you on the right track.

Building a Successful Startup From the Ground Up

Building a product is one thing, building a successful startup that can stand the test of time is a completely different thing. Yes, your product and startup go hand-in-hand, and there isn’t one without the other—however, the business landscape is littered with startups that built great products but didn’t have an eye on the long-term. In today’s startup space, it is critical that you build a great product while congruently building a startup that can pivot, innovate and scale.

Get Your Product Idea Off the Ground

Coming up with a product idea is exhilarating—knowing that you have an idea that will help not only yourself, but an entire segment of the population, is the very definition of exciting. So now you have an idea, but you aren’t exactly sure what to do next. Here we have gathered helpful advice and insight into the next stages of your product development journey.

Building A Hardware Startup Outside of a Major Tech Hub

We are going to start off with the good news, building a hardware startup outside of a major hub (i.e. Silicon Valley, Boston, L.A.) is possible. In fact, in today’s connected world, these major tech hubs are becoming less and less appealing for entrepreneurs just setting out with their startup. So if you are an entrepreneur looking to launch a product and start a business, but have no desire to pick-up and move, below are a few ideas on how you can successfully launch your hardware startup from your home city.

Hardware Startups: Knowing Your Market Segment

The key to a successful product launch and sustainable business success, is knowing the market segment you are launching your product into. An understanding of the market will provide insight into the competition, best distribution methods, customer acquisition and manufacturing methodology.

How can a product development firm help me?

A product development firm should be your partner in this startup journey. Having a great product idea is exciting — executing that idea though can be a bit tricky since the road to product commercialization to fraught with obstacles. Often, startup founders turn to a product development firm to help make their idea a reality. Here we examine ways that a product development partner can help you beyond the design and prototyping phases.

If you are ready to launch that product you have always dreamed of or have spotted an opportunity in this new business landscape but still have questions, please send us an email at so that we can talk further.


3D Innovations is a Product Development Company – from the 3D Design to a fully functional 3D Prototype & Product.

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May 2024

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