Posts Tagged "Hawaii"

Don’t Rush Product Development to be First-to-Market

There is a lot of pressure and hype put on hardware startups to be “first-to-market”, however being first isn’t going to be worth it if you have to rush product development. Being first to market does indeed garner attention and initial praise, which can boost your company early on. The problems arise when you are first-to-market but your product design is flawed.

Blackberry v. Apple

Case in point, Blackberry dominated the smartphone market until Apple released the first iPhone in 2007. Before the release of the iPhone, Blackberry held the market share because it was the first company to create a smartphone that was, relatively, user-friendly.  For Blackberry, being first-to-market gave the company a boost for eight years and they set the standard for smartphones, however, their lack of innovation and market complacency left the company vulnerable.

While Apple wasn’t the first-to-market, their innovative product design and focus on the customer allowed them to quickly take over a majority of the smartphone market. They took their time to develop and test their phone design before releasing it to the public—and the rest is history.

Product Development Takes Time

The road from initial concept idea to commercialization is not something that startups can afford to rush through. By rushing through this critical development period, you risk manufacturing and releasing a product that is flawed, and manufacturing a flawed product is an expensive error.

Product development stage

A quick overview of the product development process: After you work on your product idea, you want to then get a 3D digital design of your idea. With a digital design you can simulate certain factors and see how a final product would look. Once you have a 3D design ready to go, you then move on to prototyping. The prototyping stage can take a few iterations to get everything working to your specifications—this is where 3D printing really shines. Once you have a functional prototype and a design ready for manufacturing, you can then start down the road to manufacturing and commercialization.

Whether you are a startup getting ready to launch your first product or a company working on a new product line, the advice is the same: don’t rush product development. Use the product development stage to create a flawless design, even if that means you are not first-to-market. Being the best-to-market drives staying power, while being first-to-market with a flawed product can provide initial success, it often drives being first-to-exit.

Have additional questions about product development? Contact us at info@3d-innovations.com

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3D Innovations is a Product Development Company – from the 3D Design to a fully functional 3D Prototype & Product.

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3D Academy: 3D Printing & Design Summer Camps

3D Academy, a division of 3D Innovations, has teamed up with Play-Well TEKnologies to host two ‘3D Printing and CAD Design using LEGO’ summer enrichment camps for students.

“We need to embrace technology to make learning more engaging. Because when students are engaged and they are interested, that’s where learning takes place.” -Unknown

This camp is a perfect introduction to design and engineering. For the design aspect of the camp, students will have the opportunity to create their own LEGO component, and in the second half of the camp, they will hone their engineering skills by creating motorized and architectural projects with LEGOS. This hands-on approach is not only fun and interactive, it also makes the abstract design and engineering concepts come to life.

*View photos from the Spring 2017 3D Printing and CAD Design using LEGO camp on our Facebook page.

About Our ‘3D Printing and CAD Design using LEGO’ Camp

3D Academy and Play-Well TEKnologies team up to host two 3D Printing and CAD Design using LEGO summer camps.Everyday students will learn the fundamentals of 3D Printing, CAD Design and Spatial Environments to create their own custom and one-of-a-kind LEGO component to take home. In the other half of camp, students will take part in Play-Well’s LEGO Engineering program and have access to over 20,000 pieces of LEGO while creating motorized and architectural projects such as Steerable Motorized Gear Cars, Pneumatic Claws, Mechanized Battle Walkers, Conveyor Belt Systems, and Towering Skyscrapers. Students will be introduced to the world of 3D Printing, CAD Design, Engineering, Physics, Architecture and prototyping all while having fun in a LEGO-centric camp environment.

  • Age Range: Grades 2nd-6th
  • Location: Manoa Innovation Center (2800 Woodlawn Drive Honolulu, HI)
  • Dates: June 5-9th and July 31-August 4th / 9:00 am – 4:00 pm
  • Price: $295 for 5 day Camp

Register for the Camp at www.play-well.org/hawaii

Note: We keep class sizes small, so they do fill up quickly.

About 3D Academy

3D Academy, a division of 3D Innovations, specializes in developing and integrating industry technologies with STEM Education. 3D Academy promotes Science, Technology, Engineering, and Math (STEM) education programs that integrate 3D Technology into K–12, as well as university classrooms. Using hands-on and project-based learning strategies, we have been effective in providing students with opportunities to excel in the areas of STEM and to integrate industry applications into their learning experiences. Learn more about 3D Academy on our website.

If you have an upcoming camp and would like to inquire about the educational resources and hands-on activities we provide, please send an e-mail to info@3d-innovations.com

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3D Innovations is a Product Development Company – from the 3D Design to a fully functional 3D Prototype & Product.

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3D Academy: Design & Engineering Enrichment Camps

Last week, 3D Academy had the privilege of participating in two student STEM enrichment camps. Below are short overviews of the camps and links to photos on our Facebook page from each event.

“Education is the most powerful weapon which you can use to change the world.”

              –Nelson Mandela

Excite Camp

Hosted by the Maui Economic Development Board & Women in Technology, the goal of Excite Camp is to excite, educate as well as expose middle school students to Science, Technology, Engineering and Math (STEM) careers. Excite Camp focuses on giving under-represented demographics priorities for their camps, such as: Native Hawaiians, girls and other minorities. This year we focused on design, 3D modeling and 3D printing with camp participants.

View Photos from Excite Camp

3D Academy STEM Education Enrichment Camp3D Printing and CAD Design using LEGO

We partnered with Play-Well TEKnologies for this hands-on design-focused engineering camp. Students were introduced to CAD design, Spatial Environments and 3D printing in order to create their own custom and one-of-a-kind LEGO component.

View Photos from 3D Printing and CAD Design using LEGO Camp

About 3D Academy

3D Academy, a Division of 3D Innovations, specializes in developing and integrating industry technologies with STEM Education. 3D Academy promotes Science, Technology, Engineering, and Math (STEM) education programs that integrate 3D Technology into K–12, as well as university classrooms. Using hands-on and project-based learning strategies, we have been effective in providing students with opportunities to excel in the areas of STEM and to integrate industry applications into their learning experiences. Learn more about 3D Academy on our website.

If you have an upcoming camp and would like to inquire about the educational resources and hands-on activities we provide, please send an e-mail to info@3d-innovations.com

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3D Innovations is a Product Development Company – from the 3D Design to a fully functional 3D Prototype & Product.

Subscribe to the 3D Innovations newsletter on our Facebook page!

Connect with us on TwitterFacebook & LinkedIn today

Preparing for Your First Product Development Meeting

Once you have developed your product idea as far as you can on your own, it’s time to meet with a product development firm—but how do you prepare for such a meeting? Below are a few suggestions on how you can prepare for your first meeting with a product development firm and/or product designer.

Sketch It Out.

Whether you are able to draw your idea on paper or make a homemade prototype, bring a visual reference for your product idea. This will ensure that you and the product designer are on the same page from the get-go. (We have seen everything from napkin sketches to homemade prototypes, so don’t feel pressure to make a perfect prototype for the meeting).

List The Functional Aspects.

What is the product’s functionality? By listing out the functional aspects of your product you are clarifying its goal and also preparing yourself with the information you need for a patent filing.

Understand The Patent Filing Process.

Become familiar with the patent process and decide whether or not you are interested in filing a patent for your invention—design or utility patent. This step does not have to be complete by the time of your meeting—product development firms can actually help you develop the design documentation.

Bring All Decision Makers To The Meeting.

If you have a co-founder or someone else helping you develop your idea, bring them to the meeting. They will be able to ask their own questions and provide additional answers to the product designer’s questions. Having all decision makers present for the initial meeting, as well as all subsequent meetings, is always a good idea to help speed the product development process along.

Write Questions Down.

This seems simple enough, but in the excitement of the initial meeting you may forget to ask some questions that you need answered—writing them down will ensure that you remind yourself to ask them.

Bringing an idea to life takes both time and tenacity. Get the development of your product off on the right foot by making your first meeting count.

Have additional product development questions? Please e-mail them to us at info@3d-innovations.com

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3D Innovations is a Product Development Company – from the 3D Design to a fully functional 3D Prototype & Product.

Subscribe to the 3D Innovations newsletter on our Facebook page!

Connect with us on TwitterFacebook & LinkedIn today

3D Innovations in the News — Printing Innovation on Demand

3D InnovationsRecently our very own Collin Kobayashi, 3D Innovations President and Chief 3D Officer, was interviewed by Pacific Business News regarding the additive manufacturing industry along with the challenges of starting your own business. Below are a couple excerpts from the interview:

Regarding the 3D printing industry growth:

“The market with 3D printing now is so wide and deep. It can be applied to almost any type of industry… People want to be able to build parts on demand and not have to wait on parts from the Mainland or China. We have to ship everything here in Hawaii, so there’s big value in 3D printing.”

Discussing our top service:

The 3D printing is sort of a secondary process. Most times the customer wants to get a new product to market, get it developed. The 3D printing comes after that. Sometimes a customer will have their own 3D file, made on their own or downloaded from the internet. Other times we assist in the design process. The first step is the design and prototype and then you get into the production and manufacturing environment.

Read more of this interview on the Pacific Business News website, “Printing Innovation on Demand”.

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3D Innovations is a Product Development Company – from the 3D Design to a fully functional 3D Prototype & Product.

Subscribe to the 3D Innovations newsletter on our Facebook page!

Connect with us on TwitterFacebook & LinkedIn today

3D Academy Event: 3D Printing and CAD Design using LEGO (March 20-24th)

3-d-academy-pw-spring-2017-page-001

Our 3D Academy and Play-Well TEKnologies have teamed up once again to host a 3D Printing and CAD Design using LEGO enrichment camp for students. This camp is a perfect introduction to design and engineering. For the design aspect of the camp, students will have the opportunity to create their own LEGO component, and in the second half of the camp they will hone their engineering skills by creating motorized and architectural projects with LEGOS. This hands-on approach is not only fun and interactive, it also makes the abstract design and engineering concepts come to life.

View photos from our last 3D Printing and CAD Design using LEGO camp on our Facebook page.

About Our ‘3D Printing and CAD Design using LEGO’ Camp

Everyday students will learn the fundamentals of 3D Printing, CAD Design and Spatial Environments to create their own custom and one-of-a-kind LEGO component to take home. In the other half of camp, students will take part in Play-Well’s LEGO Engineering program and have access to over 20,000 pieces of LEGO while creating motorized and architectural projects such as Steerable Motorized Gear Cars, Pneumatic Claws, Mechanized Battle Walkers, Conveyor Belt Systems, and Towering Skyscrapers. Students will be introduced to the world of 3D Printing, CAD Design, Engineering, Physics, Architecture and prototyping all while having fun in a LEGO-centric camp environment.

  • Age Range: Grades 2nd-6th
  • Location: Manoa Innovation Center (2800 Woodlawn Drive Honolulu, HI)
  • Date: March 20-24th (M-F, Spring Break) / 9:00am-4:00pm
  • Price: $290 for 5 day Camp

Register for the Camp at www.play-well.org/hawaii

Have additional questions? Please contact Wrenn Okada at 808.221.4870 or wrenn@play-well.org for more information.

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3D Innovations is a Product Development Company – from the 3D Design to a fully functional 3D Prototype & Product.

Subscribe to the 3D Innovations newsletter on our Facebook page!

Connect with us on TwitterFacebook & LinkedIn today

Hardware is a Perfectly Complex Mess

Early-stage hardware startups are faced with complex challenges, a flurry of information and questions, many questions. To sum it up, hardware is messy. However, with technological advances and a shift in barriers to entry, hardware has never been easier than it is today. Technology is enhancing the ability for fast experimentation, prototype development and manufacturing. Years ago these steps in themselves took months, today 3D printing along with a plethora of other advancements means that you can test designs and prototype in days or weeks. So what exactly makes hardware complex?

Product-Market Fit

While hardware is easier today than any other time in history, finding product-market fit remains as tricky as ever. Whether you have a market in mind and are building a product to solve a problem, or you have a product and are trying to find your customer base—product-market fit is hard. It is one thing to design a beautiful product with flawless functionality, and quite another to rally a strong customer support base around this product.

This is where your support network comes into play. Form a core group of supporters willing to not only share your product, but to actively advocate for it. You want supporters that can provide quality feedback, engage with you on an on-going basis and that are eager to share your product with their own network.

Prototyping: Fast Over Fancy

industrial_design-handleNew tools, new filament and updated components are always being released. You could spend months researching all of the ‘latest and greatest’. Instead of spending countless hours in front of the computer researching all of the ways to build a prototype, get your hands dirty. Find the components you need to build a prototype and get to it. Once you have this version in hand, switch gears and focus your attention on a functional prototype. Your first prototype will be able to explain your idea, while your functional prototype will be able to showcase a working model of your product.

Industry Interviews

Don’t be afraid to get out there are interview the big players in the industry you are trying to break-in to. These businesses have been in the industry much longer than you have and can share customer insights with you—such as, what customers will actually buy and at what quantity.

Build connections with industry contacts, other hardware startups, product development experts and others in the (growing) hardware community. These contacts will be able to help answer questions, act as a sounding board for your ideas and give you the encouragement you need to forge ahead when things get tough. “Surround yourself with people that reflect who you want to be and how you want to feel, energies are contagious.” (Rachel Wolchin, Author)

Hardware is complex, messy and perfectly wonderful. Take your idea and pursue it.

Need assistance with your hardware product? Contact us! Email us at info@3d-innovations.com or give us a call at 808.722.8667. We look forward to talking with you!

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3D Innovations is a Product Development Company – from the 3D Design to a fully functional 3D Prototype & Product.

Subscribe to the 3D Innovations newsletter on our Facebook page!

Connect with us on TwitterFacebook & LinkedIn today

Season’s Greetings

New_Year_2017During this special time of year, it is important to take a moment to reflect on the previous year’s accomplishments. Over this past year, 3D Innovations has had the privilege to partner with numerous companies on a variety of product development projects—We had the honor of helping first time entrepreneurs bring ideas to life, assist clients with IP licensing, support in the development and marketing of crowdfunding campaigns, just to name a few.

Also this year, our 3D Academy partnered with both local and national organizations to bring hands-on STEM education activities to students here in Hawaii. Being able to share our passion for engineering and introducing students to the discipline is always rewarding. We are committed as ever to strengthening the local STEM ecosystem and working hard to ensure that all students are introduced to STEM subjects and technology early-on.

As we move into 2017, we look forward to what the New Year will bring.

Wishing you and yours a wonderful holiday season and all the best in the New Year!

-The 3D Innovations Team

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3D Innovations is a Product Development Company – from the 3D Design to a fully functional 3D Prototype & Product.

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Connect with us on TwitterFacebook & LinkedIn today

Product Design: Think Simple, Start Small

When it comes to product design, the notion that you need to go big from the onset is a fallacy—to build a successful product, start by thinking small and simple. Your product should not only be visually appealing, but it should also have a distinct look and purposeful design. Too much design “clutter” will impede functionality and turn customers away.

Here are a few thoughts on how a small start can ultimately lead to major product innovation.

image_design_1Small Idea. Each idea starts out small, and from there, slowly begins to morph into something much larger than itself. Maybe your idea is based on making an existing product better or possibly it’s for a customer base that has an unmet need—either way, your idea starts small and gets larger the more you evaluate it to see if it’s truly viable. From this small idea, a startup is born.

Simple Design. Product design doesn’t have to be complicated or cumbersome. The most successful products out there have a distinct purpose and don’t let unnecessary features confuse the design. If there is one company that has built an empire on the notion of simple design it is Apple. Streamlining design and reducing complexity is a trademark of Apple products. Granted a startup won’t have the seemingly endless resources or hundreds of product designers that Apple does, however it can imitate one major aspect of its success, simple design.

Focusing on a simple product design doesn’t mean that your product has to be featureless or boring; instead, it aims to be methodical and purposeful. Ask yourself what features are absolutely necessary for the functionality of your product and start there. Going forward, every iteration of your product should focus on ways to streamline your design while enhancing the overall customer experience. Ask yourself, “What can we take away to build a better product?”

Big Innovation. Innovation is a result of the previous two points blended together—small ideas and a simple design lead to breakthroughs. Innovation is about doing more with less. Instead of focusing on what you can do to design your product to be an instant success (which in itself is extremely rare), ask “What’s the smallest change we could make in our product?” This small change might just lead to the big breakthrough you are longing for.

It is always tempting to try and capture a grand solution in one leap. While that can happen, far more often the most innovative products are constructed from small ideas, simple designs and perseverance.

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3D Innovations is a Product Development Company – from the 3D Design to a fully functional 3D Prototype & Product.

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Hardware Startups: Increase Chance for Success by Reducing Risk

November 29, 2016

Building a hardware startup is not for the faint of heart. In an ideal world, we would be able to eliminate all risk and guarantee ourselves success—since that isn’t possible, the next best thing is to find ways to reduce risk as you develop and bring your product to market. By reducing risk in a number of areas you are increasing your chances for success. Below are a few ideas on how to reduce risk for your hardware startup.

3D CAD drawingBuild Prototypes

Developing and building a prototype proves that you can construct and deliver a finished product with the capabilities you want in your product, while staying on budget. A prototype is a baseline for your team and lets you work out any issues early in the design process. During prototype development you will also be able to assess if there are alternate and more efficient ways of building your product—thus, saving both time and money.

Along with prototype development, you want to start the DFM (design for manufacturability) process immediately. This means that you are developing your product to best fit manufacturers’ capabilities and requirements. It can be a costly mistake to build a product with the mindset that a manufacturer will just be able to deliver what you provide them—this is almost never the case. To avoid the (costly) risk of having to redesign your product, start the DFM process congruently with prototype development.

Gather Design Feedback

While you will have an engineering partner working on the development of your hardware product, it is always a good idea to get another set of eyes to review the design. Large corporations have multiple engineers review products to verify the design and provide valuable feedback, before manufacturing begins. A hardware startup doesn’t have the budget of a large corporation, but it can emulate this valuable business practice to reduce risk.

Connect with the Audience

Start building your audience and defining your target market early in the product development cycle. Your target market will be able to provide you with design feedback from a customer point-of-view and also help build interest in your brand. If you wait to connect with your audience until after you launch, you have done your startup a disservice by not building excitement early on and gaining market traction. When you build a rapport with your target market before your product launch, you will have customers ready to buy your product as soon as it’s available.

Building a hardware startup can be challenging; however, with some foresight you can greatly minimize risk while increasing your chance for success.

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3D Innovations is a Product Development Company – from the 3D Design to a fully functional 3D Prototype & Product.

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