3 Common Product Development Firm Misconceptions
Finding the right product development firm is a big step when it comes to developing your product idea. If you’re trying to decide on whether to work with a product…
4 Tips for a Smooth Start to Manufacturing Your Product
Taking the leap into manufacturing is a big milestone for a startup. Once you start to search for a manufacturing partner, suddenly it all seems real. Manufacturing is not cheap,…
A Human-Centered Design Approach
When it comes to designing consumer products, the best approach is to consider your end-user throughout the entire design process—which is commonly referred to as “Human-Centered Design”. This means that…
Hardware Entrepreneurs: A Big Picture Mentality
When it comes to developing a hardware product, it is easy to get bogged down in the design details during product development. While the details certainly do matter, if you…
Marketing Your Hardware Product
Ideally, marketing your hardware product should come before your product launch. You want to find and connect with your target market as early as possible. “Early” often means before your…
What to Expect from Your First Product Development Meeting
Coming up with a product idea is exciting, but making the decision to pursue and develop it, is truly exhilarating. Many first-time entrepreneurs want to jump right in and get…
Building a Hardware Startup Isn’t a ‘One-Size-Fits-All’ Process
It is a common misconception that building a hardware startup is a straightforward and linear process: Find a Problem—Design a Solution—Sell the Product—Make Money. In theory this is how it…
Product Design: Need v. Want in a Design
Product design is a delicate balance between what the entrepreneur wants the product to be and what the end-user actually needs. Need v. Want comes up in our everyday life,…
The Secret to Hardware Startup Success (Isn’t Such a Secret)
We don’t often like to disappoint our hardware startup friends, in fact our entire business is built around making our clients happy by exceeding expectations. When it comes to the…
Staying Motivated As A Hardware Entrepreneur
Taking the leap into entrepreneurship is a major change and a bold move—you are now focused on building a hardware startup around your product idea, which is both intimidating and…